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Glossary

Ambiguity in business

Something that can be understood in more than one way or can have more than one outcome.

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Appropriateness

The quality of being suitable or proper in the circumstances, as this is defined by each person.

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Artificial intelligence

A set of sciences theories and techniques whose purpose is to reproduce by a machine the cognitive abilities of human being.

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Accountability

A sense of accountability is the ability to take other people, values and tasks so seriously that one's own emotions and desires are subordinated.

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Body language

All information during a conversation which are not visible: facial expressions (mimic), behaviour movement in the room and others.

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Chatbots

A chatbot is a computer program you can talk to. You can engage in a conversation with a chatbot using a text or voice interface.

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Communication

The process of sharing or exchanging information that is made of understandable language use of symbols, writing, speaking and sign languages are some of the modes of communication.

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Conformity

It is a type of social influence involving a change in belief or behavior in order to fit in with a group.

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Confort zone

A situation in which you feel comfortable and you do not have to do anything new or difficult. It is not the right ‘place’ to develop creative thinking

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Consistency

Set of actions that are in line with the so far experience, belief and activities of a person.

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Conviction

A fixed or firmly held belief, opinion etc.

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Creativity

The capability to make - or the quality of making - new things by transcending, traditions and usual practises or thoughts.

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Critical thinking (or critical aptitude)

It is the intellectually disciplined process of actively and skillfully conceptualizing, applying, analyzing, synthesizing, and/or evaluating information gathered from, or generated by, observation, ex

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Effectiveness

The quality of delivering a desired outcome, as these are defined by each person.

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Enthusiasm

The word enthusiasm indicates intense excitement. The noun enthusiasm comes from the Greek word enthousiasmos from enthous, meaning “possessed by a god, inspired”.

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Ethic

Ethics are the basic, moral ground rules by which we live our lives.

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Impact

Impact assessment is the process of identifying the future consequences of a current or proposed action.

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Instinct

automatic behaviour, not the result of learning or personal choice.

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Lifelong learning

Lifelong learning encompasses all learning activities undertaken throughout life with the aim of improving knowledge, skills and competences, within personal, civic, social or employment-related perspe

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Lateral thinking

The solving of problems by an indirect and creative approach, typically through viewing the problem in a new and unusual light.

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Persuaded

Individual that is persuaded by another party.

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Persuasion

A form of influence. It is the process of guiding people towards adopting a behaviour, a belief or an attitude. Persuasion is not manipulation or coercion and it does not include deceit, force or dispa

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Risk in business

Refers to the probability or threat of loss, liability, injury, damage, or any other negative occurrence resulting from external or internal vulnerabilities, and that may be prevented or avoided throug

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Self-efficacy

How well one can execute courses of action required to deal with prospective situations

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Self-awareness

A state of mind that enables people to compare and assess their current standards with their internals (and personal) expectations.

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Sustainability

It is the avoidance of the depletion of natural resources in order to maintain an ecological balance

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SWOT analysis

An evaluation tool for business and people that cross-references strength, weakness, opportunities and threats.

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Uncertainty in business

A situation, in which the probability distribution is unknown. Uncertain – ‘Something that is not exactly known or decided’

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This project has been funded with support from the European Commission. This web site and its contents reflects the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein.